“A single stone lays the foundation for a thousand autumns of business, and the multitudes forge the achievements of a hundred generations." In the morning of April 11, 2024, the foundation-laying ceremony for MIND Automobile Parts Shenyang Production Base Project was successfully held in the Huishan Economic and Technological Development Zone of Shenbei New District in a grand and festive atmosphere.

Mr. Chen Bo, Procurement Director of Brilliance BMW, and Ms. Wang Yang, Senior Procurement Manager of Brilliance BMW; Mr. Wu Jun, Secretary of the Party Committee of Shenbei New District and Secretary of the Party Committee of Huishan Economic and Technological Development Zone; Ms. Jiang Ri, Member of the Party Committee of Huishan Economic and Technological Development Zone and Deputy Director of the Management Committee; Mr. Tong Yue, Deputy Director of Huishan Economic and Technological Development Zone; Mr. Li Shiji, General Manager of Wanwei Construction Company; Mr. Wang Jikai, General Manager of Nobo Automobile Parts Shenyang Co., Ltd.; Mr. Wu Nan, President of MIND Electronic Appliances, Mr. Li Guokai, General Manager of MIND Thermal Systems, and Mr. Xu Wanfeng, General Manager of BMW Business Unit of MIND Thermal Systems, were invited to attend the ceremony, witnessing another milestone moment in MIND's development journey.

New Chapter, Creating a Grand Vision

Customer's Speech

Mr. Chen Bo, Purchasing Director of BMW Brilliance, delivered a speech

At the beginning of the ceremony, Mr. Chen Bo, Procurement Director of Brilliance BMW, extended his warm congratulations to the foundation-laying of MIND Automobile Parts Shenyang Production Base Project. In his speech, he mentioned, "MIND is a new and important partner in BMW's global strategy. With the strong support of Shenyang municipal government, district government, and relevant departments, MIND and BMW will start with the production and supply of automotive air conditioning and related parts, continuously enhancing cooperation with the highest efficiency. I believe that in the near future, MIND will contribute to the cooperation with its excellent air conditioning-related parts and services, achieving more brilliant results and promoting the development of the automotive industry chain in Shenyang.

Government's Speech

Ms. Jiang Ri, member of the Party Working Committee/Deputy Director of the Management Committee of Huishan Economic and Technological Development Zone, delivered a speech

Ms. Jiang Ri, Member of the Party Committee of Huishan Economic and Technological Development Zone and Deputy Director of the Management Committee, expressed her best wishes for the smooth foundation-laying of MIND Automobile Parts Shenyang Production Base Project. She highly praised MIND's outstanding achievements and stated, "The establishment of MIND Automobile Parts Shenyang Production Base in Shenbei fills the gap in the automotive thermal system production of Shenbei New District, marking a further enhancement of the upstream support capabilities in the automotive industry chain of Shenbei New District. The Committee and District Government of Shenbei New District, as well as the Management Committee of Shenyang Huishan Economic and Technological Development Zone, will continue to adhere to the concept of serving local enterprises is the best way to attract investment, fully supporting the development and growth of automotive parts enterprises in Shenbei New District, and jointly writing an even more brilliant future!”

General Manager's Speech

Mr. Xu Wanfeng, General manager of MIND Thermal Systems BMW Division, delivered a speech

Finally, Mr. Xu Wanfeng, General Manager of the BMW Business Unit of MIND Thermal Systems, represented the company in welcoming and thanking all the leaders and guests who attended the foundation ceremony, and introduced the project of MIND Automobile Parts Shenyang Production Base in detail.

Mr. Xu expressed, "This year is a year of exceptionally fierce competition in the automotive market and increased industry involution. Against the backdrop of major vehicle manufacturers and parts companies controlling investments and reducing costs, MIND Electronic Appliances has decided to invest and build a factory in Shenbei New District, Shenyang, one side is to ensure the smooth delivery of customer projects, and the other side is the strong support from the district government and leaders for MIND's investment policies. In the future, MIND will better play the core engine function and radiating driving role of leading enterprises in innovation leadership, technical demonstration, and capacity release, setting benchmarks and serving as models in the development of the automotive and parts industry chain."

Grand Foundation Laying and Grand Departure

A huge tree grows from a tiny seed, and a towering building rises from a pile of earth. In the lively and festive atmosphere, the grand foundation-laying segment was welcomed. The leaders and guests moved to the foundation area, jointly held shovels, and raised the soil to nurture the foundation, marking the full advancement of the construction of the MIND Automobile Parts Shenyang Production Base Project.

In the prosperous era and auspicious time, great enterprises thrive, and the journey of thousands of miles becomes even more brilliant. Amidst laughter, joy, and the earnest expectations of all, the foundation-laying ceremony of the MIND Automobile Parts Shenyang Production Base Project was a complete success, marking a new stage in MIND's domestic development and injecting new strong momentum into the high-quality development of Huishan Economic and Technological Development Zone in Shenbei New District.

Introduction to MIND Automobile Parts Shenyang Production Base

MIND Automobile Parts Shenyang Production Base is a modern, intelligent automotive parts industrial park invested and constructed by MIND Automobile Parts (Shenyang) Co., Ltd. The project, with an investment of about 200 million RMB, covers an area of approximately 36,700 square meters, with a designed production capacity to support 450,000 air conditioning and cooling products, achieving an annual sales volume of 450 million RMB, and is expected to provide over 300 direct employment opportunities locally. The factory is planned to be completed in June 2025 and to achieve mass production in September 2026.